EMPO Progress Reports
Empowered Products Expands PINK® to U.S. Regional Chain
February 25, 2014
We are excited to update our shareholders and customers that regional U.S. grocery chain, H-E-B, has now placed orders for our PINK® Silicone, PINK® Water, and PINK® Indulgence Cream to be distributed to H-E-B's larger market stores throughout Texas. H-E-B already offers their customers our Gun Oil® H2O personal lubricant – which will now be complemented by these three items from our popular PINK® line.
Scott Fraser, president and CEO of Empowered Products, commented, "In addition to our ongoing expansion with the national chains, we are equally excited about our continued growth within the regional chain sector. We are pleased that H-E-B will now be offering PINK®, as well as Gun Oil H2O, to customers throughout the great state of Texas."
To date, our market penetration within the national retail chain sector is as follows:
- CVS: 5,000 U.S. retail locations
- Wal-Mart: 600 U.S. retail locations
- Walgreens: 7,000+ U.S. retail locations
- Rite Aid: 4,548 U.S. retail locations for PINK® Silicone / 3,705 U.S. retail locations for PINK® Water
- Kroger: 1,400 U.S. retail locations
- Target: Online retail sales at Target.com
Based in San Antonio, Texas, H-E-B is a regional grocery chain with more than 350 stores in Texas and Mexico with sales of over $19 billion. Recognized for their fresh food, quality products, and community service, H-E-B employs more than 80,000 partners serving millions of customers in 150 communities.
In total, our empowering products are now available at over 21,000 retail locations in more than 30 countries spanning four continents. These include the national chains as mentioned above, regional chains such as H-E-B, and adult-product venues.