EMPO Progress Reports
Empowered Ramps-Up Marketing in Support of Major Chains Carrying Our Lubricants
September 26, 2013
With a reach of over 10 million homes from coast to coast, we're proud to announce our largest marketing and advertising campaign to-date supporting the more than 21,000 retail locations that carry our popular PINK® and Gun Oil® brands of personal lubricants.
The campaign commences this coming weekend with publication of $2 off manufacturer's coupons in SmartSource free-standing insert (FSI) circulars in the Sunday and weekly neighborhood editions of newspapers serving Seattle, San Francisco Bay Area, San Diego, the entire state of Nevada, Chicago, South Florida, Boston, and Providence, Rhode Island.
Our goal is to encourage our valued customers to visit their favorite Walgreens, CVS, Walmart, Rite Aid, Kroger, Fred Meyer, and HEB stores to redeem their coupons for PINK and Gun Oil products for the following discounts:
- $2.00 off any 1.7oz and 3.3oz bottles of PINK Silicone and PINK Water
- $2.00 off any 2oz and 4oz bottles of Gun Oil Silicone and Gun Oil H2O
The extensive reach of what we expect will be the first of many large-scale FSI ad campaigns over the next several quarters reflects our company's recent national expansion into the largest U.S. grocery and pharmacy chains including Walgreens and Walgreens.com, CVS, Rite Aid, Kroger, Fred Meyer, Walmart, HEB, and Target.com.
We want everyone to benefit from this offer, so if you reside outside the circulation area, simply visit one of our sites starting around October 1st where you'll be able to download the manufacturer's coupons for a limited time:
Our president and CEO commented, "We are excited to support the availability of our PINK and Gun Oil products in many of the most-respected mainstream retailers in America. Consumers have clearly stated they want to buy high-quality sexual wellness products where they do their everyday shopping, and we're happy to help them save a little money on our products when they make that purchase."